You may remember a quote from a blockbuster movie that said "If you build it they will come". In fact that is how it was on the Internet several years ago, but definitely not any more. Those days are gone and these days if you want to get a good search engine placement, you have to have proper SEO.
In this article we are going to cover a few seo strategies that you really should use. And things are certainly not really that uncomplicated as you will find that there are two different sorts of SEO. There is on page Search engine optimization and off page Search engine optimization. On page optimization is exactly what it sounds like, it is how your page is optimized for the serps in order to get your site positioned high in the results pages. For example, if your page is about blackhead remover, you should include this keyword a couple of times or more on the page and also include related terms. Off page Search engine optimization is the process of building links on other sites that point back to your site. And the more backlinks you have for your specific keywords the higher your site will stand in the search engines for those key phrases.
When it comes to the on page search engine optimization, there are a number of things you have to do. You need to decide on the keywords and phrases you want your site to rank for. For this illustration we are going to pretend that you have a weight loss blog and your creating a new post and you want to rank for the term "Weight Loss Made Easy". The main thing to complete is to use this key phrase as the title for that page, the search engines like this. Now once you begin creating the subject material another thing you are going to wish to do is to use that expression in the first sentence of the page. In case for some reason the content will not read right with that phrase in the initial sentence, you will have to ensure that that the keyword phrase is anywhere at the beginning of the content. Thus, if your keyword is Head lice prevention, make sure you include it within the first two lines or sentences of your content.
Your keyword phrase should also be included inside every other paragraph of the post, don't fill all the subject material with the phrase as you can be penalized for search phrase stuffing. So if the page on its own has 7 or 8 paragraphs this expression should be in at least 4 paragraphs. You will furthermore want to make sure that the keyword phrase is also somewhere in the very last paragraph of the post.
OK now that the subject material is optimized it is time to accomplish your off page optimization. The time is right to start building backlinks for that page determined by the keyword phrases you need your page to rank for. So when individuals click on that phrase they are brought to your web site. When search engines like google see a lot of links pointing from many other websites to your site, and they are making use of targeted text links, the search engines finally end up providing you with better search positions for those keywords.
While there are loads of ways you can build these links, article marketing will be the best and easiest way to build lots of high quality backlinks to your website. All you do is to create a different article on the same topic and include a search phrase targeted link in the article. Once that part is done take the articles and submit all of them to article internet directories. Now your off page optimization is done because every single time someone publishes your article from the article websites you are getting a backlink.
